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Direction artistique et conception-r\u00e9daction d’un panneau publicitaire au Rogers Centre pour le lancement du soda gingembre \u00e0 la limonade framboise de Canada Dry. Le visuel mariait un gant de baseball us\u00e9 par le temps aux canettes de la marque pour transformer le slogan \u00ab R\u00e9fl\u00e9chissez vite, buvez lentement \u00bb en un clin d’\u0153il m\u00e9morable destin\u00e9 aux partisans des Blue Jays. Une \u00e9troite collaboration avec l’\u00e9quipe du client a permis de fa\u00e7onner un message percutant adapt\u00e9 au stade, con\u00e7u pour marquer les esprits en quelques secondes.<\/p>\n","protected":false},"author":1,"featured_media":50320,"parent":0,"menu_order":1,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"portfolio_category":[147,151],"class_list":["post-50756","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-accueil","portfolio_category-campagnes"],"yoast_head":"\nBillboard Canada Dry - Charles Landriault<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.charleslandriault.com\/fr\/portfolio\/billboard-canada-dry\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Billboard Canada Dry - Charles Landriault\" \/>\n<meta property=\"og:description\" content=\"Direction artistique et conception-r\u00e9daction d'un panneau publicitaire au Rogers Centre pour le lancement du soda gingembre \u00e0 la limonade framboise de Canada Dry. 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