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© 2026 Charles Landriault. All rights reserved

Hot Diggity Dogger

Hand-lettered the badge mark for the Hot Diggity Dogger, a novelty hot dog toaster, giving the script a loose, graffiti-inspired swagger to hook a younger, teen-and-student crowd. The Y and G drip like a ketchup-and-mustard squeeze, carrying that condiment logic into a palette pairing ketchup red with a golden mustard glow.


ClientIDG CommunicationsBrandHot Diggity DoggerIndustrySmall Domestic AppliancesContributionVisual Identity DesignYear2007

© 2026 Charles Landriault. All rights reserved